History of huggybelt
The concept for the huggybelt was initially developed in 2009 and was primarily designed with child car protection and safety in mind. After the initial design stage a company was formed in 2011, KIDS Innovations Development Limited in order to further develop the huggybelt and bring the product to the market.
Over the last 2 years the huggybelt has been crash tested under rigorous ECE Car Safety Regulations R44 and successfully passed the regulation tests at the world-renowned Transport Research Laboratory (TRL) in Reading, England and at the crash testing facility of Britax in Andover, Hampshire, England. ECE R44/04 standard Car Safety Regulations, are the industry standard for crash testing seat belts.
The belt has designed to incorporate new safety features such as a patented ISOFIX attachment. Only after the testing period and ensuring the product was of a sufficient high quality is terms of safety, quality and value has the Company brought the huggybelt to the market.
Child car safety and protection is one of the most, if not the most, important concerns for parents.